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Web Multimedia Player Going 3-D

08:45 PM ET 07/24/00

SAN JOSE, Calif. (AP) - One of the most widely used multimedia players on the Web is going 3-D. Macromedia, Inc. and Intel Corp. are joining development forces to incorporate Intel's 3-D graphics technology into Macromedia's Shockwave Player, the companies said in a joint announcement Monday.

Shockwave Player - which displays Web content, such as multiuser games, interactive product simulations and online entertainment is used by more than 130 million people worldwide, the companies said.

The 3-D feature, expected to be in place by next year, ``will allow 3-D to take off on the Web,'' said Steve Spina, director of technology marketing at Intel's Architecture Lab.

The joint effort ``will bring the realism and impact of interactive 3-D to e-merchandising, e-learning and entertainment on the Web,'' added Diane Rogers, vice president of product management for San Francisco-based Macromedia.

The 3-D feature will be automatically updated when a user runs the player from a Web site.

Related Links:

www.intel.com

www.macromedia.com/shockwave/

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Last Edited: Tuesday, March 04, 2008 04:44 AM

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