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Music industry can't outwit online outlaws

By Patti Hartigan, Globe Staff, 5/31/2000

David Weekly wasn't amused earlier this month when Napster, the digital music-sharing service, ousted more than 300,000 users for illegally trading songs by the band Metallica. The Arlington native and Stanford University senior devised a technical solution to get around the ban and posted the instructions on his Web site. He estimates that 95 percent of the outlawed users were back on Napster within days.

Weekly's quick fix is just one way savvy computer users are circumventing attempts by the entertainment industry to stop online piracy. So far, most of the attention has been focused on Napster, which is wildly popular on college campuses. But if the music industry prevails in its lawsuits against the San Mateo-based start-up, users could migrate to other commercial online trading services, like iMesh and Scour; they could also turn to underground programs that don't rely on a central server and are less vulnerable to litigation.

''Napster the company is irrelevant, but Napster the concept will survive,'' says Weekly, 21. ''The toothpaste is out of the tube, and there's nothing the music industry can do about it.''

Indeed, while artists like Metallica are staging high-profile battles in the courts, young computer whizzes and libertarians are quietly developing subversive alternatives to Napster. In March, entrepreneur Justin Frankel, 21, invented a file-sharing tool called Gnutella and posted it on the Net. Frankel and his partner, Tom Pepper, are founders of Nullsoft, an Internet company now owned by America Online; their bosses at AOL, which is in the process of a merger with media giant Time-Warner, yanked the program from the Web within hours. Nevertheless, thousands of computer users downloaded the program before it disappeared, and tens of thousands of people are now using it to trade everything from music and movies to software and pornography.

While Gnutella hasn't reached the name-brand status of Napster, its users have a sort of religious zeal about the program and are openly dismissive of the music industry. ''Let them sue me,'' says Gene Kan, 23, an engineer in Redwood City, Calif., who helps run a Gnutella Web site. ''Are they also going to sue hundreds of thousands of other users and then sue the successor to Gnutella? They might as well give up.''

Meanwhile, a computer programmer in London is developing a program that is even more subversive than Gnutella. Called Freenet, the program aims to enable users to trade digital information anonymously over the Internet while making it virtually impossible to trace such activity. As conceived, Freenet would allow college students and dissidents alike to trade files without fear of retribution, but it would also provide a safe information conduit for, say, terrorists and child pornographers.

''Even if the American government was dead set against Freenet, they could not shut down this system,'' says Ian Clarke, the 23-year-old Irish programmer who devised the program as his thesis project at the University of Edinburgh. ''It was designed to withstand attacks.''

Clarke uses the analogy of a party to differentiate Freenet from other programs. With Napster, all the guests tell the host everything they know, and whenever anyone wants information, they go directly to the host. With Gnutella, there is no centralized host; guests must shout out requests for information and hope that someone will share that information. Everyone else at the party can see who delivers the information.

Freenet, however, is more private. When a guest wants information, he asks the person standing next to him, who then passes the request along in an ever-widening web. Eventually, the information works its way back to the person who requested it, but it's extremely difficult to determine the source.

Clarke says about 30,000 people have downloaded Freenet since he made it public late last year. It doesn't yet have the avid fan base of Napster, partly because it is harder to use and doesn't have a built-in search mechanism yet.

But Napster allows only the sharing of music files, while other programs enable users to all kinds of files, including videos. A few days after the movie ''Gladiator'' opened, for example, bootleg copies were being traded online by those willing to wait several hours for them to download.

''That is not freedom of speech; that is thievery,'' says Jack Valenti, executive director of the Motion Picture Association of America. ''Wherever one snake head arises, we will cut it off,'' he adds. ''And if another one grows in its place, we'll cut that one off, too.''

Executives in the recording industry are echoing that battle rhetoric as well. In a speech last week, Seagram CEO Edgar Bronfman Jr. warned that the music industry would fight technology with technology, employing tools that make it possible to track every Internet download and tag every file. (Seagram is the parent company of Universal Music Group.) ''We will take our fight to every territory, in every court, in every venue, wherever our fundamental rights are being assaulted or attacked,'' he said.

But that is easier said than done at a time when computer wizards are continually cracking encryption codes and inventing their own solutions to the music distribution dilemma. Two days after Napster banned Metallica fans, a group of programmers in the United Kingdom announced Metallicster, a program specifically designed to trade music by the heavy metal group.

''The technology is out of the bag, and anyone who wants to pirate music over the Internet is going to be able to do it,'' concedes Howard King, the Los Angeles lawyer who represents Metallica. ''But we are going to set a legal precedent that will be available to any other owner of intellectual property.''

However symbolic, an unenforceable court ruling may not have any effect on the general public, especially a generation that was raised on the Internet and the concept that all information must be free. Richard Stallman, founder of the Free Software Foundation, is a long-time proponent of that credo. While he categorically believes that all software should be free, he says he doesn't have any problem with fees for music and other forms of entertainment, since software is made to be used and music is made to be appreciated. But he adds, ''Private occasional redistribution [of music] must be lawful, because only a police state with draconian laws can prevent it.''

Irish programmer Clarke is a free-speech absolutist who makes no exceptions for entertainment, child pornography, or terrorism. ''My point of view is not held by most people,'' he says, ''but the technology has given me the ability to do what I think is right without having to convince anyone.''

In fact, if Freenet takes off, technical wizards like Clarke certainly will have the upper hand, making it nearly impossible for the entertainment industry to combat redistribution of their products. Some say the game isn't entirely over, though. ''I don't think the record companies are entirely out of bullets,'' says Jonathan Zittrain, executive director of Harvard's Berkman Center for the Internet and Society. The music companies could market new music as a service rather than a product; all music that is recorded in the future would be delivered as a subscription service via a sort of celestial jukebox, Zittrain and other industry analysts have predicted.

Until then, the challenge is up to the music industry to develop a commercial program that is easier to use than the underground tools being released by nonprofit idealists. But so far, the recording industry's attempts to develop a secure digital music standard have creeped along without much success.

Meanwhile, more and more users are downloading programs like Gnutella. Netscape cofounder Marc Andreessen and Intel chairman Andy Grove are said to be fans of the self-perpetuating network. And on any given night, tens of thousands of people use Gnutella says engineer Kan, who monitors the network from home. He says 90 percent of the users are searching for music and pornography, while the other 10 percent are looking for software or innocuous text files like his recipe for strawberry rhubarb pie. ''I'm not going to argue that it's correct to break copyright law and download music, but I do defend the right to download music I own,'' says Kan. ''And I think I am representative of people my age and people younger than I am, too.''

This story ran on page A01 of the Boston Globe on 5/31/2000.
© Copyright 2000 Globe Newspaper Company.

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